Regulatory and Engagement Manager – Global Travel Retail – (Madrid, Madrid, Spain)
BAT is evolving at pace into a global multi-category business. We are on a mission to decrease the health impact of our industry.
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
British American Tobacco Spain has an exciting opportunity for a Regulatory and Engagement Manager – Global Travel Retail to join our team in Madrid
This role is responsible for successful execution of Global Travel Retail CORA strategy. The role supports the Cluster Head of LEX Global Travel Retail & China, and Senior Global Travel Retail Engagement Manager as follows:
- Develop and implement campaigns to drive the company’s political and regulatory/public affairs strategies for both traditional tobacco products and new categories.
- Develop, handle and deliver engagement and advocacy materials on key global regulatory issues and engage with relevant travel retail associations, to build time, space and opportunities for the growth of BATs global travel retail business.
- Communicate to and engage with external collaborators to promote BAT’s priorities including preparing briefs on key industry issues, preparing a schedule of meetings with key partners.
- Monitor and track legislation, regulatory development and the external environment, including proactively researching policies impacting BAT regulatory agenda.
- Lead key consultant and agencies to deliver quality output in support of execution of Global Travel Retail Cora strategy.
- Support other members of the wider LEX team, locally and in other markets.
Your key responsibilities will include:
- Operational/Professional/Business:
The role of the Engagement Manager is to support and drive the execution of Global Travel Retail CORA strategies for shaping and managing the regulatory environment, including:
- Developing campaign plans
- Excellent drafting skills for development of key advocacy materials
- Lead strategic third-party relationships with travel retail associations, think tanks and business associations etc. on matters of mutual interest
- Handle worldwide regulatory insights and updates to ensure information is available in a timely manner and in format ready to use
- Advise internal and external collaborators of the regulatory environment
- Management, Leadership & Relationships
- Maintain the efficiency of processes and tools used to coordinate regulatory engagement effort
- Drive development and implementation of regulatory strategies and positions related to key regulatory issues such as MOP, ban on DF sales, allowances reduction, T&T, RDB, PP, etc. in APMEA
- Coordinate participation of BAT Global Travel Retail in global and regional regulatory projects
- Monitor and understand changes in regulation across APMEA, evaluate them and their business consequences so that opportunities for business development can be improved and threats combated;
- Leadership Results:
- Support the Cluster Head of LEX and Senior Engagement Manager in providing industry leadership with external collaborators on BAT regulatory and policy issues
- Work with senior leadership team on those aspects of the business which are influenced by the external environment ensuring CORA activities are aligned to business strategy and address key external issues
- Relationship Results:
- To act as a key relationship leader internally and externally including but not limited to trade associations, retailers, general business community, community partners, suppliers, agencies, advisors
- Develop and maintain strong working relationships within the CORA function in Global, Regional and Area
What are we looking for?
- Highly developed communication skills – both written, oral and interpersonal, as well as an ability to influence, persuade and present to diverse audiences
- Strong engagement skills, highly developed negotiation, influencing and relationship building skills with an ability to work well with peers and senior management as well as external collaborators.
- High developed campaign planning, public relations and media skills
- Strong strategic, leadership skills, tactical and planning skills, with a creative approach to problem solving
- Outgoing personality and ability to work well with diversity as well as above market peers, seniors and different cultures
- Excellent presentation skills and sound public speaking ability
- Business focus and general understanding of the environment including the sensitivities and complexities of the industry
- Leadership qualities – an ability to lead by example, challenge and speak up with conviction even when this may be unpopular to ensure LEX is represented in the development of business plans and to provide clear direction on regulatory and reputational issues
Qualifications and Experience:
- At least 7 years’ experience in political, media and corporate affairs issues
- Deep political and public service relationships and an-depth understanding of government and regulatory affairs
- Experience dealing with partners on sensitive and complex issues
Desirable:
- Experience in a corporate environment
- Understanding of corporate reputation and risk management
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn’t limited by boundaries; it’s propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn’t just a statement – it’s a reality we’re eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You’ll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
